39782294
Senior Data Analyst – Vehicle Product Marketing
Midlands / Warwickshire – C28K
This is a position for a Senior Data Analyst within the West Midlands. Product marketing experience within the automotive aftermarket / Vehicle Motor Trade is desirable as this is an excellent marketing / data management opportunity within a leading automotive parts distributor.
Circa £28k + Pension + Benefits + Excellent working environment
The Client
This is a superb opening to work with one of the leading, most advanced and most successful automotive parts wholesale distributors within the UK. Our clients’ growth is due to a distinctive and unsurpassed array of products within a leading brand range. They take pride in recruiting and retaining talented staff, within a state of the art working environment, to enable them to provide a superb service.
Due to continued growth they have a position for a Senior Vehicle Data Analyst to develop and maintain their complex databases and assist in developing strategies to grow their vehicle data department.
The Role
Key Responsibilities
Vehicle Data Management
Our client purchases vehicle data is three forms, Makes & Model Index (MMI), Parc Statistics and OE Product Data. The fundamental role of the vehicle data analyst is to take responsibility for the development of these data sets and work within the product management teams to offer supporting and high quality reporting and analysis as well as system development.
Gap Analysis
As part of the private label programs the Vehicle Data will need to be manipulated for analysing Gaps in range. These reports will be passed to the Product Management for technical analysis and product sourcing. The successful candidate will be responsible for owning this process and also devise proposals for development.
Trend Reporting
Using Vehicle Parc Data (UK vehicle profiling) the successful candidate will be reporting on market trend in fuel types engine sizes etc.
Cross References
Cross referencing is a method of cross selling product in different brands. The responsibility of identifying and validating cross references is that of the Product Manager, but the database content needs to be reported to the Marketing Manager on a monthly basis for KPI fulfilment
Catalogue Production
Preparation and compression of data along with managing the proofing process of data output prior to electronic catalogue uploads or paper catalogue print production processes. The catalogue production includes the image database of product for cataloguing, which currently is the remit of the Vehicle Data department
Online Catalogue Systems
Our online catalogue systems used by our customer and branch network require regular development and improvements. The successful candidate will specify, implement and monitor the project.
Other Database Analysis
The successful candidate will also devise, implement and manage databases around new product development, warranty, credit-returns and other business requirements.
The Candidate
Essential Skills
Excellent Access and SQL skills
Experienced in developing and maintaining complex databases
Highly motivated and excellent team player
Excellent MS Office skills (especially Excel)
Commercially astute
Preferable Skills
Catalogue or Print production Experience
Experience of the Automotive Aftermarket
Good knowledge of Marketing
Overview
The ideal candidate will have strong skills in Access, Excel and SQL. You will be extremely enthusiastic with a forward thinking, motivational attitude and an aptitude for producing, analysing and recording statistics.
The Way Forward
Should you wish to be considered for the above role please contact us for a further discussion or email your CV to Glen Shepherd of Glen Callum Associates Ltd.
Glen Callum Associates are leading automotive and industrial recruitment specialists for sales, operational and marketing positions. We have an impressive client base of market leading manufacturers and distributors and are dedicated in providing candidates with advice, support and assistance in their recruitment search. Our consultants have valuable senior sales, marketing and operational experience within organisations within the automotive and industrial industry, allowing us to share an empathy with both client and candidate alike.
